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greater omaha demographics
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Greater Omaha offers a large and diverse workforce for employers of all sizes and industries. The Greater Omaha population not only possesses the education and demographic qualities that employers are looking for, but also the nationally recognized Midwest work ethic that is simply part of the fabric of the region. |
Learn more about: Population Demographics, Race/Ethnicity Statistics, Age Statistics, Income Levels and Educational Attainment.
Population
Characterized by steady growth, the Greater Omaha Metropolitan Statistical Area (MSA) grew by 9.4 percent between 2000 and 2009 and is projected to grow another 2.3 percent by 2014.
The eight-county Greater Omaha MSA consists of Douglas, Sarpy, Saunders, Cass and Washington counties in Nebraska and Pottawattamie, Harrison and Mills counties in Iowa, which make it the 60th largest MSA in the country. At the heart of this region is the city of Omaha itself. Located in Douglas County, Omaha has a population of more than 454,000 within the city limits and is the nation’s 40th largest city. Furthermore, more than 1.2 million people live within a 60-minute drive of Omaha.
|
2009 Population |
|
Population |
Households |
Density (pop/sq. mile) |
|
Greater Omaha Total |
838,855 |
315,812 |
190.4 |
|
Cass, NE |
25,314 |
9,939 |
44.7 |
|
Douglas, NE |
503,249 |
182,928 |
1,481.2 |
|
Sarpy, NE |
153,561 |
57,859 |
621.1 |
|
Saunders, NE |
20,041 |
8,261 |
26.4 |
|
Washington, NE |
19,982 |
7,525 |
50.8 |
|
Harrison, IA |
15,009 |
6,418 |
21.4 |
|
Mills, IA |
14,973 |
5,518 |
34.0 |
|
Pottawattamie, IA |
86,746 |
37,364 |
90.5 |
|
Source: U.S. Census Bureau, Decision Data |
Race/Ethnicity
With a diverse cultural makeup, ethnic minorities comprise about 15 percent of Greater Omaha’s population
including a Hispanic populace of 7.7 percent. It is projected that Greater Omaha’s minority population will grow by another 12.0 percent in the next five years with the Hispanic segment increasing 10.8 percent over the same period.
|
2009 Race/Ethnicity |
|
Greater Omaha |
City of Omaha |
|
Total |
838,855 |
% |
454,731 |
% |
|
White |
712,154 |
84.9% |
341,048 |
75.0% |
|
Black |
57,085 |
6.8% |
56,841 |
12.5% |
|
American Indian or Alaska Native |
1,766 |
0.2% |
909 |
0.2% |
|
Asian |
10,743 |
1.3% |
6,366 |
1.4% |
|
Some Other Race |
31,176 |
3.7% |
30,012 |
6.6% |
|
Two or More Races |
25,951 |
3.1% |
19,553 |
4.3% |
|
|
|
|
|
|
Hispanic Ethnicity |
62,907 |
7.5% |
52,294 |
11.5% |
|
Not Hispanic or Latino |
775,968 |
92.5% |
402,437 |
88.5% |
|
Source: U.S. Census Bureau, Decision Data |
Age
Greater Omaha’s reputation as a vibrant, growing community has attracted a considerable population of young adults resulting in more than 35 percent of the population being under 25 years of age. In fact, the median age is 35.0 years compared to the U.S. median of 37.1 years. Among the many advantages Greater Omaha has to offer, this young demographic provides area employers a significant source of active, well-educated workers.
|
2009 Age |
|
Greater Omaha Total |
|
838,875 |
% |
|
0 to 4 |
|
66,908 |
8.0% |
|
5 to 14 |
|
102,939 |
14.4% |
|
15 to 19 |
|
58,617 |
7.0% |
|
20 to 24 |
|
58,382 |
7.0% |
|
25 to 34 |
|
114,183 |
13.6% |
|
35 to 44 |
|
114,168 |
13.6% |
|
45 to 54 |
|
120,497 |
14.4% |
|
55 to 64 |
|
90,352 |
10.8% |
|
65 to 74 |
|
50,614 |
6.0% |
|
75 to 84 |
|
31,388 |
3.7% |
|
85+ |
|
12,775 |
1.5% |
|
Median Age: |
|
35.0 |
|
|
Source: U.S. Census Bureau, Decision Data |
Income
When it comes to the median household income (HHI), Greater Omaha, once again, surpasses the national average. In 2009, the area’s median HHI was nearly $59,130 compared to $53,684 for the nation, which appears to be an enduring trend. The most recent U.S. Census revealed a median HHI increase for Greater Omaha from just under $30,000 in 1990 to approximately $44,600 in 2000. This represents a dramatic increase of 49.1 percent. Additionally, the median HHI is expected to increase by another 10.0 percent by 2014 reaching nearly $66,000. These exceptional median HHI numbers are another way Greater Omaha is able to retain the caliber of workforce that companies find essential to their success.
|
2009 Household Income |
|
Total Households |
315,812 |
% |
|
$0 - $15,000 |
25,800 |
8.2% |
|
$15,000 - $24,999 |
28,087 |
8.9% |
|
$25,000 - $34,999 |
30,983 |
9.8% |
|
$35,000 - $49,999 |
46,390 |
14.7% |
|
$50,000 - $74,999 |
66,800 |
21.2% |
|
$75,000 - $99,999 |
46,943 |
14.9% |
|
$100,000 - $149,999 |
45,737 |
14.5% |
|
$150,000 + |
25,072 |
7.9% |
|
Average Hhld Income |
$67,576 |
|
|
Median Hhld Income |
$59,130 |
|
|
Per Capita Income |
$26,013 |
|
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Source: U.S. Census Bureau, Decision Data |
Educational Attainment
Greater Omaha is a well-educated community. More than 91 percent of adults 25 years of age and older are high school graduates. The national average is 85 percent. In addition, Greater Omaha outperforms the national average for college graduates with 33.2 percent of adults achieving a bachelor’s degree or higher compared to 28.0 percent nationally. From business and education, to science, medicine, technology and the liberal arts, Greater Omaha is home to some of the nation’s leading colleges, universities and trade schools.
|
2009 Educational Attainment |
|
|
|
Greater Omaha |
United States |
|
Age 25+ Population |
|
|
|
|
High School or Above |
|
91.3% |
84.9% |
|
Bachelor's or Above |
|
33.3% |
28.0% |
|
High School Graduate |
|
28.1% |
30.0% |
|
Some College, No Degree |
|
20.9% |
19.4% |
|
Bachelor's Degree |
|
22.2% |
17.6% |
|
Graduate Degree |
|
11.1% |
10.4% |
|
Source: U.S. Census Bureau, Decision Data |
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